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“Know your culture and unleash its power. That's the lesson that Shane Green conveys in his powerful new book Culture Hacker. Not only practical, but a good read, too.”
“Shane Green understands at a deep level what moves employees and cultures to greatness. Culture Hacker will help leaders navigate the complexities of performance, engagement and brand in a values-based framework.”
“Tackling a topic like this can be daunting. The author provides fresh ideas to concepts we've all encountered in the workplace. He inspires the reader to apply his methods to improve employee engagement and retention and expand upon the development of exceptional customer relations.”
“Culture trumps strategy. So yes, it matters a lot. And what is culture but a collection of habits? This exciting book draws on hard-won experience to offer smart, subtle and exact ways to make your organization a better place to work, and a place that works better.”
“Shane Green's book, Culture Hacker, speaks to and highlights the key component that is most critical to any organization; its culture. In a global economy, with ever changing factors constantly impacting the success and potential of any business, he provides insight and direction for the most crucial influencers to a firm's culture – it's staff. No organization, be it a bootstrapping start-up or an established successful firm can afford to ignore the valuable points he makes.”
“Culture Hacker is a refreshing look at next gen HR and how to achieve a transformed work experience in your business with Shane's visionary take on change for an agile and engaged workforce”
“Shane sets out the most critical principle of organizational success – that engaged employees equal engaged customers. This book is critical in reminding leaders of this imperative as, despite all the evidence that employee engagement delivers not only great customer service but wider success, few organizations are making it happen day to day. Shane sets out some simple principles and actions that any leader or organization can benefit from – not just the retail or service world where the ‘happy employees equal happy customers’ has long been a mantra. They apply to any organization doing anything anywhere – delivering engagement through inspirational leadership must be the key objective for the successful 21st century leader.
“Shane provides proof of what I've said for years: ‘If you get the culture right, everything else in your business will be easier.’ Even better, he gives us specific actions to take along with unique and effective methods to implement. Read Culture Hacker for increased sales and profits.”
“Company culture, whether for a startup or a Fortune 500, is the most defensible and differentiating asset you can create. It defines your potential to innovate, grow, compete, and succeed. Shane offers a clear and concise roadmap for business leaders to design and deliver an employee experience that educates and engages people to strive to deliver exceptional service. It's an important read.”
“Shane Green has always been the go-to source for making company culture a strategic tool for success. With Culture Hacker, he opens up his playbook. A must read for anyone building a new or managing an existing company.”
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ISBN 978-1-119-40572-6 (cloth)
ISBN 978-1-119-40575-7 (ePDF)
ISBN 978-1-119-40577-1 (ePub)
INTRODUCTION
THE JOURNEY FROM CUSTOMER EXPERIENCE TO EMPLOYEE EXPERIENCE
It is good to have an end to journey towards; but it is the journey that matters, in the end. 1
While I have always thought I would write a book, my main focus these past few years has been to build a successful company that is a great partner and resource for service-oriented companies to deliver a great customer experience as well as reducing turnover and improving productivity. I also wanted to share my insights and some best practices around what we should be doing to improve corporate culture and your employees' experience. Before I get into this, let me give you a brief overview of the journey to date and why I want you to read this book.
A lot of my professional career has been