Michael Alexander
Excel® Dashboards & Reports For Dummies
Excel® Dashboards & Reports For Dummies®, 3rd Edition
Published by: John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030-5774, www.wiley.com
Copyright © 2016 by John Wiley & Sons, Inc., Hoboken, New Jersey
Published simultaneously in Canada
No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without the prior written permission of the Publisher. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http://www.wiley.com/go/permissions.
Trademarks: Wiley, For Dummies, the Dummies Man logo, Dummies.com, Making Everything Easier, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc. and may not be used without written permission. Excel is a registered trademark of Microsoft Corporation. All other trademarks are the property of their respective owners. John Wiley & Sons, Inc. is not associated with any product or vendor mentioned in this book.
LIMIT OF LIABILITY/DISCLAIMER OF WARRANTY: THE PUBLISHER AND THE AUTHOR MAKE NO REPRESENTATIONS OR WARRANTIES WITH RESPECT TO THE ACCURACY OR COMPLETENESS OF THE CONTENTS OF THIS WORK AND SPECIFICALLY DISCLAIM ALL WARRANTIES, INCLUDING WITHOUT LIMITATION WARRANTIES OF FITNESS FOR A PARTICULAR PURPOSE. NO WARRANTY MAY BE CREATED OR EXTENDED BY SALES OR PROMOTIONAL MATERIALS. THE ADVICE AND STRATEGIES CONTAINED HEREIN MAY NOT BE SUITABLE FOR EVERY SITUATION. THIS WORK IS SOLD WITH THE UNDERSTANDING THAT THE PUBLISHER IS NOT ENGAGED IN RENDERING LEGAL, ACCOUNTING, OR OTHER PROFESSIONAL SERVICES. IF PROFESSIONAL ASSISTANCE IS REQUIRED, THE SERVICES OF A COMPETENT PROFESSIONAL PERSON SHOULD BE SOUGHT. NEITHER THE PUBLISHER NOR THE AUTHOR SHALL BE LIABLE FOR DAMAGES ARISING HEREFROM. THE FACT THAT AN ORGANIZATION OR WEBSITE IS REFERRED TO IN THIS WORK AS A CITATION AND/OR A POTENTIAL SOURCE OF FURTHER INFORMATION DOES NOT MEAN THAT THE AUTHOR OR THE PUBLISHER ENDORSES THE INFORMATION THE ORGANIZATION OR WEBSITE MAY PROVIDE OR RECOMMENDATIONS IT MAY MAKE. FURTHER, READERS SHOULD BE AWARE THAT INTERNET WEBSITES LISTED IN THIS WORK MAY HAVE CHANGED OR DISAPPEARED BETWEEN WHEN THIS WORK WAS WRITTEN AND WHEN IT IS READ.
For general information on our other products and services, please contact our Customer Care Department within the U.S. at 877-762-2974, outside the U.S. at 317-572-3993, or fax 317-572-4002. For technical support, please visit www.wiley.com/techsupport.
Wiley publishes in a variety of print and electronic formats and by print-on-demand. Some material included with standard print versions of this book may not be included in e-books or in print-on-demand. If this book refers to media such as a CD or DVD that is not included in the version you purchased, you may download this material at http://booksupport.wiley.com. For more information about Wiley products, visit www.wiley.com.
Library of Congress Control Number: 2015958876
ISBN: 978-1-119-07676-6; 978-1-119-08881-3 (ebk); 978-1-119-07677-3 (ebk)
Introduction
The term business intelligence (BI), coined by Howard Dresner of Gartner, Inc., describes the set of concepts and methods to improve business decision-making by using fact-based support systems. Practically speaking, BI is what you get when you analyze raw data and turn that analysis into knowledge. BI can help an organization identify cost-cutting opportunities, uncover new business opportunities, recognize changing business environments, identify data anomalies, and create widely accessible reports.
Over the past few years, the BI concept has overtaken corporate executives who are eager to turn impossible amounts of data into knowledge. As a result of this trend, whole industries have been created. Software vendors that focus on BI and dashboarding are coming out of the woodwork. New consulting firms touting their BI knowledge are popping up virtually every week. And even the traditional enterprise solution providers, like Business Objects and SAP, are offering new BI capabilities.
This need for BI has manifested itself in many forms. Most recently, it has come in the form of dashboard fever. Dashboards are reporting mechanisms that deliver business intelligence in a graphical form.
Maybe you’ve been hit with dashboard fever. Or maybe your manager is hitting you with dashboard fever. Nevertheless, you’re probably holding this book because you’re being asked to create BI solutions (that is, dashboards) in Excel.
Although many IT managers would scoff at the thought of using Excel as a BI tool, Excel is inherently part of the enterprise BI tool portfolio. Whether or not IT managers are keen to acknowledge it, most of the data analysis and reporting done in business today is done by using a spreadsheet. You have several significant reasons to use Excel as the platform for your dashboards and reports, including
✔ Tool familiarity: If you work in corporate America, you are conversant in the language of Excel. You can send even the most seasoned of senior vice presidents an Excel-based reporting tool and trust that he will know what to do with it. With an Excel reporting process, your users spend less time figuring out how to use the tool and more time looking at the data.
✔ Built-in flexibility: In most enterprise dashboarding solutions, the capability to perform analyses outside the predefined views is either disabled or unavailable. How many times have you dumped enterprise-level data into Excel so that you can analyze it yourself? I know I have. You can bet that if you give users an inflexible reporting mechanism, they’ll do what it takes to create their own usable reports. In Excel, features such as pivot tables, autofilters, and Form controls let you create mechanisms that don’t lock your audience into one view. And because you can have multiple worksheets in one workbook, you can give your audience space to do their own side analysis as needed.
✔ Rapid development: Building your own reporting capabilities in Excel can liberate you from the IT department’s resource and time limitations. With Excel, not only can you develop reporting mechanisms faster, but you also have the flexibility to adapt more quickly to changing requirements.
✔ Powerful data connectivity and automation capabilities: Excel is not the toy application some IT managers make it out to be. With its own native programming language and its robust object model, Excel can be used to automate processes and even connect to various data sources. With a few advanced techniques, you can make Excel a hands-off reporting mechanism that practically runs on its own.
✔ Little to no incremental costs: Not all of us can work for multibillion-dollar companies that can afford enterprise-level reporting solutions. In most companies, funding for new computers and servers is limited, let alone funding for expensive BI reporting packages. For those companies, leveraging Microsoft Office is frankly the most cost-effective way to deliver key business reporting tools without compromising too deeply on usability and functionality.
All that being said, it’s true that Excel has so many reporting functions and tools that it’s difficult to know where to start. Enter your humble author, spirited into your hands via this book. Here, I show you how you can turn Excel into your own, personal BI tool. Using a few fundamentals and some of the new BI functionality that Microsoft has included in this latest version of Excel, you can go from reporting data with simple tables to creating meaningful reporting components that are sure to wow management.
About This Book
The goal of this book is to show you how to leverage Excel functionality to build and manage better reporting mechanisms. Each chapter in this book provides a comprehensive review of the technical and analytical