Артем Демиденко

Продажа как искусство: Техники, которые работают


Скачать книгу

того как клиент озвучит свои потребности, продавец может сказать: «Я правильно понимаю, что для вас важны качество и цена товара, а также наличие гарантии?» Такие уточнения не просто помогают избежать недоразумений, но и укрепляют ранее упомянутую атмосферу доверия. Клиенты чувствуют, что их уважают и стремятся понять, что, в свою очередь, усиливает желание сотрудничать.

      Конец ознакомительного фрагмента.

      Текст предоставлен ООО «Литрес».

      Прочитайте эту книгу целиком, купив полную легальную версию на Литрес.

      Безопасно оплатить книгу можно банковской картой Visa, MasterCard, Maestro, со счета мобильного телефона, с платежного терминала, в салоне МТС или Связной, через PayPal, WebMoney, Яндекс.Деньги, QIWI Кошелек, бонусными картами или другим удобным Вам способом.

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