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(New York: W. W. Norton & Company, Inc., 2009).

      17

      Gary Hamel and C. K. Prahalad, Competing for the Future (Boston: Harvard Business School Press, 1994), 159.

      18

      Имя изменено.

      19

      Dweck, Mindset, 6.

      20

      Там же, 7.

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