Sales Success: Английский для менеджеров по продажам. Mastering English for Sales Managers
The salesperson delivered an engaging presentation to showcase the product.
Value proposition – Уникальное предложение
Example: Our value proposition is our competitive advantage in the market.
Objection – Возражение
Example: The customer raised several objections during the sales pitch.
Referral – Рекомендация
Example: We received a referral from a satisfied customer.
Relationship building – Построение отношений
Example: Building strong relationships with clients is crucial for long-term success.
Follow-up email – Последующее электронное письмо
Example: After the meeting, I sent a follow-up email to thank the client for their time.
Sales pitch – Продающая речь
Example: The salesperson delivered a compelling sales pitch that convinced the customer.
Objection handling – Работа с возражениями
Example: Our sales team is trained in objection handling to overcome customer concerns.
Sales forecast – Прогноз продаж
Example: The sales forecast for the next quarter looks promising.
Competitive analysis – Конкурентный анализ
Example: We conducted a competitive analysis to identify our strengths and weaknesses.
Sales cycle – Цикл продаж
Example: Our sales cycle typically lasts around three months.
Sales funnel – Воронка продаж
Example: We analyze our sales funnel to identify areas for improvement.
Sales target – Цель продаж
Example: Our sales team is determined to meet their monthly sales targets.
Sales strategy – Стратегия продаж
Example: We developed a new sales strategy to penetrate the market more effectively.
Sales report – Отчет о продажах
Example: The sales report showed a significant increase in revenue compared to last year.
Sales meeting – Совещание по продажам
Example: We have a sales meeting scheduled for tomorrow to discuss our progress.
Sales training – Обучение продажам
Example: Our new hires undergo extensive sales training to ensure their success.
Sales incentive – Система мотивации продаж
Example: We offer sales incentives such as bonuses and rewards for top performers.
Sales territory – Территория продаж
Example: Each salesperson is assigned a specific sales territory to focus on.
Sales promotion – Продвижение продаж
Example: We’re running a sales promotion this weekend with discounted prices on selected items.
Sales volume – Объем продаж
Example: Our sales volume has been steadily increasing over the past year.
Лексика, связанная с продуктом или услугой
Product – Продукт
Example: Our company offers a wide range of high-quality products.
Service – Услуга
Example: We provide excellent customer service to ensure customer satisfaction.
Quality – Качество
Example: Our products are known for their exceptional quality and durability.
Innovation – Инновация
Example: Our company is committed to continuous innovation and improvement.
Features – Особенности
Example: The new smartphone has advanced features such as facial recognition and wireless charging.
Benefits – Преимущества
Example: Our product offers numerous benefits, including increased efficiency and cost savings.
Performance – Производительность
Example: The new car model delivers outstanding performance and fuel efficiency.
Durability – Прочность
Example: Our furniture is built to last and is known for its durability.
Reliability – Надежность
Example: Our company has a reputation for the reliability of its products and services.
Efficiency – Эффективность
Example: Our software improves the efficiency of business operations.
User-friendly – Удобный в использовании
Example: Our website has a user-friendly interface that makes navigation easy for customers.
Customization – Индивидуализация
Example: We offer customization options to meet the unique needs of our customers.
Competitive – Конкурентоспособный
Example: Our company offers competitive pricing and superior quality.
Unique – Уникальный
Example: Our product has a unique design that sets it apart from competitors.
Versatile –