Роман Масленников

How To Start Your Own PR-Agency In Russia? Anti-Learner's Guide


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remember that visiting any site that you found by similar standards (something super, something elite, somebody VIP and so on) you are not sure to meet all these things. These sites are promoted with the help of the key words. Sometimes the site itself corresponds to these key words. The most seldom situation is when rendered service correspond to the words and to the site. But we cannot exclude such situations just because of probability theory.

      Your first office

      The office is necessary. What for? You know there is nothing more understandable and virtual and than PR-business and you never know is it profitable or not.

      So office is necessary because:

      Firstly, it’s necessary for showing off, but this eyewash will cost expensive, and clients rarely come to the office. Are exclamations once in half a year «What a cool office you have!» worth paying a rental? It’s up to you. Or you can rent a simpler office but not close to Moscow Ring Automobile Road (clients won’t reach you) and not far from the tube (85% of employees have no cars and they’ll be bothered with reaching the office Today they want work not only close to the tube, but even close to their homes).

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