David De Cremer

Leadership by Algorithm


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your boss be a robot?

      These acclaimed insights seem to suggest that it is OK for algorithms to take up the role of leader. Just as it is OK for humans to take on this role. So, if this is true, why worry about automated leadership?

      If it does not matter, then, as humans, we should take even more responsibility to ask whether algorithms are really able to lead organizations. Today’s organizations are faced with a volatile business environment and are therefore required to act in fast and agile ways. To meet these demands, humans seek to explore how technology can help us to operate more efficiently and manage optimal performance. For instance, technological innovation is needed to ensure that our organizations can adapt to deliver products and services to a market populated with demanding customers. There is no way to escape this truth. It is the situation that we are faced with!

      Our business environment demands algorithms to be part of promoting organizational efficiency. Knowing the power of situational influences, it may not seem such a crazy idea at all that those running our organizations in the pursuit to excel may well become dictated by algorithms. Or, in other words, algorithms may well drive the management process very soon.

      This is not simply a thought exercise anymore. Being confronted with greater expectations of productivity, the need to respond faster, and the requirement to be more rational and data driven in our responses, both business and thought leaders have put the idea to automate leadership firmly on the table. Few are now questioning if this is feasible, instead they are wondering how best to implement their AI management strategy. Business leaders have embraced the idea that the widely announced digital disruption has introduced many challenges. Maybe too many for humans to deal with. As a result, it has made the business world uncertain on how to manage digital disruption. If this is the case, should it then not be better to rewrite the leadership handbooks that we have written over the last few decades?

      In addition, existential doubts may create the need to reflect on what kind of society we want to see. Do we want a society where the corporate dream of having optimally functioning organizations leads us towards automation of those leading us? Or do we want a society where we decide not to forego the human touch in whatever we do, including leadership?

      Such feelings cannot be underestimated because they directly link to many people’s uncertainties about whether their job will still be relevant in the new technology era. Many also question what the future of human employees will be if algorithms run the decision-making process. It is these uncertainties that I, as a business school professor, am faced with when executives ask whether leadership courses, which provide insight into human motivation, will disappear in the future. This is the point where I see it is necessary to disrupt our thinking about the business models we want to adapt and the kind of automated leaders we want to see in the future.

      It is all well and good to have these models in mind. Its exciting, even, to see where the limits of those models may lie in our pursuit to optimize performance, organizations and society. However, it is also the responsibility of humans to be critical about their own ambitions, desires and wildest dreams. Because, what one can imagine is not necessarily what we need, nor is it necessarily the vision that is driven by the best and most accurate information. In fact, alongside all the exciting technological developments that we witness today, when it comes down to automating our business leadership, we need to realize that those wishes could well be driven by people who are poorly informed about the real impact of automated work forces.

      So, the evolving business model of the future seems to be one designed and pushed by people who do not necessarily have the required knowledge of what algorithms are capable of, nor of what kind of human skills are necessary to drive leadership excellence.

      It is a fact that many business leaders cannot be recognized as experts in technology, its applications and usage, and philosophical thought regarding the human reality that develops in an automated environment. So, despite all the greatness and beauty behind the idea that increasing automation will inevitably lead to automation of everything, including the leadership of organizations, we also have to be critical about what exactly has real value