Networking Games - Making Profitable Connections. John Rich

one pocket full of your cards and the other empty for the cards you collect. Never mix the two together. That is what I do and this method works well.

      Take a Note Pad– In some cultures it’s not polite to write on the back of someone else’s card, therefore keep a small note pad in your purse or pocket to write important points you wish to remember about the people you meet.

      At times it may be inappropriate to make a note on the back of someone’s card. Before you start writing on the card always ask the person if you have their permission. Say, “Can I make a note on the back of your business card?” and wait for their reply.

      The backup note pad is invaluable if you do happen to run out of cards or if the person you just met has no business card of his or her own. I also use my note pad to jot down important points made by the keynote speakers at networking functions.

      The Cost of Networking – Networking costs, which include memberships, seminars, breakfasts, luncheons, dinners, conferences and workshops need to be regarded as a normal business expense and included in your budget. Good networkers will network wherever they are. If you are travelling on an airplane carry your business cards with you so when you meet the person sitting next to you, you are prepared to give them your card. You never know the person standing in the queue in front of you getting off the flight, may become one of your major clients in the future. Don’t forget to tell everyone you meet about your business, this way you have a chance of gaining new clients every day. It costs you nothing to be friendly.

      Any Place, Any Time – A networker’s life is not limited by place or time. In fact the professional networker will use every opportunity to meet someone new.

      I met one of Australia’s leading business icon’s Dick Smith in a lift once and by the time we had reached the third floor he had my business card in his hand. We haven’t as yet conducted business, however he may become a sponsor of my yacht race, anything’s possible as he has my business card and I have introduced myself to him, so I’m not a stranger and I’m sure he will be delighted to hear of my ambitious plans as he is an ambitious man himself.

      Whenever travelling I endeavour to make new business contacts. When flying, before taking off my jacket or putting away my bags, I make sure to have some business cards in my shirt pocket. After sitting down I know that I will be talking to the person sitting next to me and it’s a good, relaxed feeling, knowing I’m ready when the times comes and I have a chance to tell my fellow passenger what I do in business.

      Try to be prepared always, even if you are just rushing down to the snack bar to pick up a sandwich during your busy day. Having a few business cards with you at all times can mean you gain a new client. It only takes a few minutes to create a great first impression.

      In life and in business it is vital to create your own opportunities. The first step is your ability to adopt an outgoing personality, smile and be nice to other people. To have the ability to “step out of your shell” and introduce yourself to others is the most important ingredient. Remember this and you’re on your way to becoming a master of the Networking Games.