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10 принципов стратегического ивент-менеджмента. Как создавать мероприятия, на которые возвращаются


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места проведения. Согласитесь, свежо и не может не обратить на себя внимание, даже если не относишься к целевой аудитории.

      Конец ознакомительного фрагмента.

      Текст предоставлен ООО «ЛитРес».

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      Примечания

      1

      2018 Global Economic Significance of Business Events // Event Industry Council. https://insights.eventscouncil.org/Full-Article/ArtMID/398/ArticleID/1445/2018-Global-Economic-Significance-of-Business-Events

      2

      Meetings Professional International, Международная ассоциация организаторов деловых мероприятий.

      3

      The Power of Events // Event Manager Blog. https://www.eventmanagerblog.com/power-of-events

      4

      SIGGRAPH Conference // ACMSIGGRAPH

      5

      Lessons from a Faraway land: The effect of spatial distance on creative cognition // Lile Jia, Edward R. Hirt, Samuel C. Karpen, 2009.

      6

      Dear Abby: Should I give advice or receive it? // Lauren Eskreis-Winkler, Ayelet Fishbach, Angela Duckworth, 2012

      7

      https://e180.co

      8

      https://reasons.to

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