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Макротренды в бизнесе. Как стать компанией новой волны, создавая эмоции, привлекающие клиентов


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Кэмпбелл. Тысячеликий герой. Киев: Ваклер, Рефл-бук, АСТ, 1997.

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      Коэффициент рентабельности инвестиций (Return On Investment) – финансовый показатель, характеризующий доходность инвестиционных вложений.

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      www.briansolis.com/2012/02/sorry-were-closed-the-rise-of-digital-darwinism/

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      www.endofbusiness.com/

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      www.forbes.com/sites/nathanfurr/2011/04/21/big-business-the-end-is-near/

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