The exhibit reveals dramatic strategic disparities among these competitors. The Limited enjoys an unusually robust self-sustainable growth rate of 27.6 percent, stemming in large part from its high internal profitability and its relatively more aggressive use of debt capital. At the other end of the spectrum, Petrie Stores Corporation appears to be able to self-sustain only an 8 percent annual growth rate; this is due largely to its relatively low internal profitability. The Dress Barn stands out for its unusual set of financial policies: no debt and no dividends. Given that this firm has the second-highest internal profitability in the competitive group, The Dress Barn could probably boost its self-sustainable growth rate materially by even modest use of leverage.
Analysis of Policies within a Firm
The popular self-sustainable growth model may be solved in reverse to show what policy (or policies) can be changed, and with what effect, in order to achieve a targeted growth rate. Used in this way, the model can help an analyst prepare policy recommendations. As an illustration, suppose that the CEO of Acme Corporation, a privately held manufacturer of specialized machine tools, feels compelled by competitive conditions to set a target for the firm to grow at a 15 percent annual rate in order to survive and prosper in its market niche. Can this rate of growth be sustained? Exhibit 6A.2 summarizes the modeling assumptions and the results.
Because Acme Corporation can self-sustain a growth rate of only 6.5 percent and needs to grow at 15 percent, management has a problem: how to increase the firm’s self-sustainable rate of growth. The CEO continues to analyze the operations of the firm and determines that any of the policy changes presented in Exhibit 6A.3 would raise the self-sustainable growth rate to 15 percent.
EXHIBIT 6A.2 Summary of Modeling Assumptions
Acme Corporation Self-Sustainable Growth Rate Analysis | Assumptions and Result |
---|---|
Dividend payout ratio | 50% |
Target debt/equity ratio | 25% |
Expected return on equity | 13% |
Expected return on total capital | 11.4% |
Expected after-tax cost of debt | 5% |
New issues of common equity | Nil |
Self-sustainable growth rate | 6.5% |
EXHIBIT 6A.3 Policy Changes to Raise Self-Sustainable Growth Rate
Change in Policy | New Policy Target | Existing Policy | Required Change |
---|---|---|---|
Increase debt/equity ratio. Finance the growth with debt. | D/E = 2.9 | D/E = .25 | Tenfold relevering. |
Sell equity. | DPO = –115% (i.e., sell about as much equity each year as you generate internally) | DPO = 50% (i.e., no equity sales) | Drop the dividend. Sell equity. |
Improve internal profitability. | ROE = 30% ROTC = 25% | ROE = 13% ROTC = 11.4% | More than double the margins. |
Improve internal profitability and increase debt/equity ratio. | ROTC = 18% D/E = .667 | ROTC = 11.4% D/E = .25 | Increase margins and leverage a lot. |
Cut dividend payout ratio and improve internal profitability and increase debt/equity ratio. | DPO = 11.8% ROTC = 13% D/E = .50 | DPO = 25% ROTC = 11.4% D/E = .25 | Cut dividend in half. Double the leverage. Increase margins. |
Considering the various advantages and disadvantages, the fifth alternative, which involves a blend of changes in all policy areas, seems most attractive. A higher debt/equity ratio could still be consistent with average ratios in the industry and with the firm’s internal debt rating preferences. While the owners of the firm would feel the cut in dividend payments, the improvement in competitive standing might translate into capital gains later. Of all the policy changes, an increase in ROTC from 11.4 percent to 13 percent would be the hardest to implement, though management believes it is obtainable.
Analysis like this can be performed at a more detailed level, using spreadsheet forecasts. Churchill and Mullins (2001) illustrate the spreadsheet approach and show that, to avoid running out of cash, the firm can consider speeding up the cycle of operating cash within the firm, reducing costs, or raising prices.
SOME CAVEATS ABOUT THE POPULAR SELF-SUSTAINABLE GROWTH MODEL OF ASSETS
In the hands of an artful analyst, the popular model can yield valuable insights. But it can be abused and misused easily. Financial executives and their advisers should beware of six potential problems:
1 The model says nothing about value creation. The popular model describes the maximum growth rate in assets, not market value. All too often, financial advisers take for granted the wisdom of stated growth targets—but such growth targets are usually stated in terms of sales or assets and may be realizable only with the destruction of market value of equity and/or debt. The model should not be used without some complementary analysis proving the economic attractiveness of the growth goals. A much more detailed