Michael M. Williamsen

Delivering Safety Excellence


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This sequence of events brings to mind a recent YouTube video on the consequences of how our small, personal acts of kindness and engagement can have far‐reaching effects on others whom we never knew our interactions affected. This message was presented as a metaphor about a person dropping a pebble into a pond and then watching the ceaseless ripples go out, with unknown impact into the unknown surroundings.

      As I think about the number of people who have dropped pebbles into my pond, I am amazed how I was affected way beyond what was originally intended by the person dropping the pebble. Early on was a boss I worked for while attending graduate school. I was at a decision point to scrap a long planned graduation vacation with my wife, or go directly into the workforce and make money. I calculated all the financial ramifications and going to work looked very tempting. John, my boss at the time, then talked to me about a metaphorical high paying career of endlessly cracking eggs while sitting in a corner. He contrasted this high paying, mind‐numbing job with seeking out what would deliver a lesser paying career in a field, which would bring personal satisfaction and not just more money. The vacation my wife and I took brought a personal experience and bonding that the extra money could never have delivered. The lesson in the trade off of more money versus a more satisfying personal life experience for the two of us and for our children has replayed (rippled) itself numerous times over the years.

      Years later, Dr. Dan Petersen dropped his pebbles in my pond about the importance of culture and accountabilities in developing excellent safety performance for an organization. About the same time, other people in my life dropped some more pebbles in my pond related to creative problem‐solving, continuous improvement, team excellence, and action item matrices. These ripples combined and resulted in the development of a safety culture excellence process that the Fortune 50 heavy industry manufacturer now uses worldwide, which, in turn, has helped to eliminate tens of thousands of serious injuries.

      As a result of these people going out of their way to cause caring ripples in my life, I have had numerous opportunities to drop pebbles on how to deliver safety culture performance excellence with safety personnel and associated executives across our planet. Not surprisingly, the desire to help other people, as influential people have helped me, has provided many benefits for my many acquaintances. In turn, they have delivered on their personal desires to spread ripples of learning, way beyond mere safety‐related issues, to many other people.

      There are numerous others who have sent both pleasurable and painful ripples into my life. Getting to the point then, what pebbles can you drop into the huge pond of life, which will ripple out over time, to improve the lives of the masses of known, unknown and unseen others? That is the purpose of this book you are about to read (and I hope both enjoy and benefit from).

Part I

      Do you ever experience something that is wrong, something that you try to hide? To some extent we all do! Personally, an experience such as this brings to mind recently working in a third‐world country with a “challenged” work environment, while also traveling with family members after the work assignment. There were many excellent sights, people, sounds, and events wherever the vacation travels took us. And yet we experienced multiple troubles as well. While viewing a raging, dangerous river in a remote village the guide, Dalmiro, related that this was the location of a significant international extreme kayak event each year. Dalmiro then revealed that besides the boulders there was an added, hidden danger; the village of 10 000 or so people had no wastewater treatment and all the raw sewage was also a “secret” part of the raging river!

      This “secret” comment brought to mind the story of a family member and her childhood obstinacy about eating certain foods. She hated hamburgers and refused to eat them. Her parents would “park” her at the table until she finished her meal. However, acting like the child she was, she crossed her arms and pouted. When her parents left the table, she would toss the meat behind the refrigerator and after a while call out to say she was done. All were happy as long as the subterfuge continued. One day her father cleaned behind the fridge, and the deception came to an end.

      Give some thought to your personal and organizational circumstances. In the long run there is no escape from reality. You cannot hide the truth because untruths will eventually be revealed. Let us be ethical in all we do; you shall know the truth and the truth shall set you free. The upper management approach of Aaron's organization of hiding injuries was living in denial. Their solution to injuries was to send injured workers to Employee Relations (ER) for a multi‐month review to see if punishment was warranted. This was truly counterproductive in many ways. Rather than focusing on what we all can do to eliminate a similar event from happening in the future, there were no reports of lessons learned, or issues resolved by searching out and identifying the actual blame. Additionally, the union and management both came to the same tragedy enabling conclusion – which was a lack of support for safety, and a lip service only approach to an understaffed safety department, eliminates trust and credibility. This denial approach only adds to the problem culture which continues to deliver the next series of painful injuries. Additionally, even if things do improve, beware, the lack of trust legacy hangs on for years. Our hourly and salaried people do not forget or forgive easily. Aaron has noticed that when there is an injury or mistake, there is always a contingent of the employees, at all levels, who immediately go back to the old paradigm of blame and shame. This included the ER function which was comfortable with the search for blame, and the potential for punishment. Change does not come easily.

      The classic control, passive aggressive, old school challenges normally exist in these situations, and in other departments as well. Aaron's solution needs to not become angry, vindictive, or to go behind management's back. Rather, Aaron will have to persevere in upholding his values and his responsibility to do the right things that are effective in helping to resolve the safety and interpersonal issues. A part of this approach will require him to carry on a dialogue with the new incoming chief executive officer (CEO) and his staff. Aaron must use this method if he is to get them to support his desired approach to develop root cause solutions and a subsequent culture that includes a sustainable safety excellence commitment dedicated to significantly reducing injuries and associated incidents. It is no surprise that about 90% of these injuries happen in the operations group. As a result, Aaron will need to develop a solid adult‐to‐adult relationship with the operations hourly and salaried leadership personnel. Considering the history of the company, making such a turnaround in relationship excellence will not come easily. You will need slow and steady perseverance, Aaron.

      Aaron sits at his desk head in hand with disturbing thoughts