Amy S. Hilliard

Pivot for Success


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      The 10 Pivot Points are simple to remember, easy to use, and are universal. They never go out of style. I have taught them worldwide and have dusted them off to apply them relentlessly to myself to know which way to turn. I still do. There's an old Latin proverb that says, “By learning you will teach; by teaching you will learn.” Well, Amen to that!

      Pivot for Success is divided into 10 chapters, one for each of the Pivot Points I live by.

       Pivot Point #1: Finding Your Purpose—What gift is uniquely yours, like a fingerprint, that you can share to help others?

       Pivot Point #2: Believing in Possibilities—What's possible now? A year from now? Five years from now? Who can help you?

       Pivot Point #3: Defining Your Priorities—If you knew you had five years left to live what would you be doing? Three years? One year? Why aren't you doing that now?

       Pivot Point #4: Envisioning Prosperity—Prosperity isn't always about money, and all money isn't green.

       Pivot Point #5: Getting Prepared—Like the company DreamWorks®, you have to work to live your dreams.

       Pivot Point #6: Having Patience—Putting one foot in front of the other is the only way to create a path.

       Pivot Point #7: Seeking Positivity—Positive thoughts and people are necessities, not luxuries.

       Pivot Point #8: Honoring Your Passion—It's the lubricant that keeps your dreams alive.

       Pivot Point #9: Maintaining Perseverance—Developing “bounce‐backability” is imperative.

       Pivot Point #10: Managing Perceptions—There's no such thing as a second first impression, yet don't advertise what you don't have.

      When making decisions and considering which Pivot Points best fit your situation, the 3‐Step Strategic Pivot Process will help you keep focus on your decisions. You'll see in the book which Pivot Points are recommended under which step and how they align with where you are in the process:

      1 Hone Your Vision—About the Decision

      2 Shift Your Energy—To Meet the Decision

      3 Make Your Move—Toward the Decision

       How growing up in Detroit, among hard‐working people, entrepreneurs, and creative geniuses ignited my dreams. And how witnessing the impact of segregation and integration fueled my determination.

       How getting into and studying at Howard University fundamentally changed my worldview of who I could become and what my value could be in the world.

       How pivoting my ambitions to higher levels got me into Harvard Business School, a buying position at a major retail store, access to the fashion houses of New York City, and senior executive positions in corporate America and legendary entrepreneurial firms.

       What happened when I had to pivot from my ambitions and be true to the traditions of family that called my spirit.

       Knowing that entrepreneurship was in my blood, how I pivoted to build a pathway into that world.

       What happened when I turned full‐time into entrepreneurship, and the many pivots necessary to create and sustain more than one business.

       How I kept pivoting when failure closed doors and opportunity opened others.

      I look forward to joining you on your journey!

       Amy S. Hilliard

       January 3, 2021

       Pivot Point #1: Finding Your Purpose

       Pivot Point #2: Believing in Possibilities

       Pivot Point #3: Defining Your Priorities

       Pivot Point #4: Envisioning Prosperity

      Just as your fingerprints leave a unique mark, so does the gift of your purpose.

      WHENEVER I'VE GIVEN a speech, and people come up to me afterwards to thank me for inspiring them to pursue their dream of starting a business or make a strategic move, it gives me a feeling of deep satisfaction. The same is true when I've helped someone with a career decision or business issue. Marketing is my expertise; I have decades of professional experience and I've taught marketing at the university level. Inspiring others is like teaching. When the lightbulb comes on in a student's eyes, and they “get it,” their excitement becomes real. Suddenly, a pathway, an example of something I showed them, or how I did it has opened the door for them and, boy, that's exciting!

      That's what Finding Your Purpose can do. We all have a purpose—that unique gift that we can each share with others to positively help a business, your community, and the world. For example, the COVID‐19 pandemic moved the world into a new normal. As such, many of us had to make significant changes in our lives—often suddenly and unplanned.