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Journal of Political Marketing 17: 1, 3–31, doi: https://doi.org/10.1080/15377857.2016.1171819.

      27 Page, J.T., Duffy, M., Frisby, C., and Perreault, G. (2016). Richard Sherman Speaks and Almost Breaks the Internet: Race, Media, and Football. Howard Journal of Communications 27 (3): 270–289. https://doi.org/10.1080/10646175.2016.1176969.

      28 Patterson, P. and Wilkins, L. (1997). Media Ethics: Issues and Cases. Boston: McGraw‐Hill.

      29 Patterson, P. and Wilkins, L. (2002). Media Ethics: Issues and Cases, 4e. New York: McGraw‐Hill.

      30 Phillips, B.J. (2014). Spokes‐characters. In: Brand Mascots: And Other Marketing Animals (eds. S. Brown and S. Ponsonby‐McCabe), 165–174. New York: Routledge.

      31 Reaves, S., Bush‐Hitchon, J., Park, S., and Yun, G.W. (2004). If looks could kill: Digital manipulation of fashion models. Journal of Mass Media Ethics 19 (1): 56–71.

      32 Ross, S.D. (2011). Introduction. In: Images that Injure: Stereotypes in the Media, 3e (eds. S.D. Ross and P.M. Lester), 1–4. Santa Barbara, CA: Praeger.

      33 Ross, W.D. (1930/2002). The Right and the Good, 1e (ed. P. Stratton‐Lake). London: Oxford University Press.

      34 Rubin, A. (2015). Flawed justice after a mob killed an Afghan woman. https://www.nytimes.com/2015/12/27/world/asia/flawed‐justice‐after‐a‐mob‐killed‐an‐afghan‐woman.html?_r=0 (accessed September 3, 2020).

      35 Stanford . (n.d.). Research into the impact of tobacco advertising. Stanford School of Medicine. http://tobacco.stanford.edu/tobacco_main/images.php?token2=fm_st138.php&token1=fm_img4072.php&theme_file=fm_mt015.php&theme_name=Targeting%20Teens&subtheme_name=Joe%20Camel (accessed February 1, 2016).

      36 Strauss, D. L. (2011). Doctored photos: The art of the altered image. https://time.com/3778075/doctored‐photos‐the‐art‐of‐the‐altered‐image (accessed September 3, 2020).

      37 Sullivan, M. (2013). Tattoo removal on the photo desk. New York Times. May 18. http://www.nytimes.com/2013/05/19/public‐editor/photo‐manipulation‐on‐the‐fashion‐pages.html (accessed February 4, 2016).

      38 Thorson, E. and Duffy, M. (2016). Marbles in the Soup and Crushed Volvos: Ethical Choices on the Advertising Ethics Battlefield. In: In Persuasion Ethics Today, eds Margaret Duffy and Esther Thorson. New York, NY: Routledge.

      39 Welch, K. (2007). Black criminal stereotypes and racial profiling. Journal of Contemporary Criminal Justice 23: 276–288.

      40 Wilkins, L. (2016). Advertising Ethics: Applying Theory to Core Issues and Defining Practical Excellence. In: Persuasion Ethics Today (eds. M. Duffy and E. Thorson). New York, NY: Routledge.

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