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MOVE TO THE EDGE, DECLARE IT CENTER
Practices and Processes for Creatively Solving Complex Problems
EVERETT HARPER
Copyright © 2022 by John Wiley & Sons, Inc. All rights reserved.
Published by John Wiley & Sons, Inc., Hoboken, New Jersey.
Published simultaneously in Canada.
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Library of Congress Cataloging‐in‐Publication Data is Available:
ISBN 9781119849889 (Hardcover)
ISBN 9781119849902 (ePDF)
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COVER DESIGN: PAUL MCCARTHY
To Jacqueline Harper – I'm here because you keep stepping into the unknown with curiosity, enthusiasm and purpose. You embody the spirit of Move to the Edge, Declare It Center, and I'm grateful to have you as a model.
Acknowledgments
To Steve Broback and Jason Preston, you invited me on stage to present the earliest glimmer of this work in 2017 at the Dent the Future Conference, and I appreciate your generosity and curiosity. Cris Beasely for making the connection. Shout‐out to Dave Whorton, Maria Hilton, and the Tugboat Conference for helping me get pragmatic in 2021.
To the many people who read early drafts of this book and provided great feedback: Ben Hecht, Roberta Katz, Morgan Webb, Daria Walls Torres, Ken Lynch, Erin Worsham, Shannon Arvizu, Molly Tapias, Cheryl Contee, Jenifer Fuqua, Kurt Foeller, Sarah Israel, Ed Batista, Matt Hammer, Melinda Byerly, Kristin Smith, Neil Cohen, and especially Muema Loembe.
To the connectors – my imaginal cells sharing their insights, contacts, and enthusiasm: Adam Grant, Mitaly Chakraborty, Margaret Greenberg, Jareau Wade, Leslie Mallman, Lili Root, Monica Guzman, Nicole Jarbo, Judy Wade, Tim Brown, Cris Beasely, Carlee Gomes, Laura Delizonna, Prof. Damon Phillips, Ellen Leanse, Deb Cohan, Leigh Morgan, Damon Brown, and Ellen McGirt. Flowers for the irrepressible Shaherose Charania – without you, none of this would be possible. Special shout‐out to Monica Byrne – you've been inspiring me for 30 years, from side‐eye to the Anti‐Resume.
To the leaders who agreed to share their experiences for this book: Jana, Danielle, Nate Mook, Jen Pahlka, Abdul Smith. You brought this book to life.
To the readers of late drafts, so much appreciation for your sharp eyes, and occasionally sharp tongues, in order to make this book better: Caroline Lambert, Andre Natta, Stewart Ugelow, Tiffani Ashley Bell, Kelly Werner, and especially Jen Tress for your consistent insight on writing. Special shout‐out to Anthony Grant, for your insightful imagery that gives readers memorable visual guideposts to follow.
To the Trussels – past and present employees of Truss – whose insight, creativity, and desire to make a positive impact in the world propels so many of the methods and processes in this book. I hope I've represented you well.
To my fellow Dukie, Laura Yorke, for your enthusiasm and laser‐sharp viewpoints. You don't suffer fools, and I feel fortunate to make the cut.
To Christina Harbridge, mentor and friend. Am I your favorite yet?
To Mark Ferlatte and Jennifer Leech. How did we do this Truss thing, anyway? Writing this book was an amazing review of all that we've done together, and I'm deeply thankful for your integrity, talent, trust, taste in bourbon, and especially your commitment to values. It's hard to believe those values we wrote together as a tiny startup still hold a company of 130 people together.
To Mei Mei Fox – we met over foie gras cotton candy, bonded over favorite yoga teachers, and have witnessed each other's triumphs