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Achieving Excellence in Fundraising


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STOOL OF FUNDRAISINGFIGURE 12.3. DONOR PYRAMID OF FUNDRAISING STRATEGIES

      4 Chapter 13FIGURE 13.1. AD FROM DANA‐FARBER CANCER INSTITUTE

      5 Chapter 14FIGURE 14.1. ROSSO CONSTITUENCY MODELFIGURE 14.2. WHEEL OF ROLES AND RESPONSIBILITIESFIGURE 14.3. WHEEL EXAMPLE FAMILY 1FIGURE 14.4. WHEEL EXAMPLE FAMILY 2

      6 Chapter 16FIGURE 16.1. BRAND PYRAMID INDIANA UNIVERSITY LILLY FAMILY SCHOOL OF PHILANT...

      7 Chapter 19FIGURE 19.4. FOUR ROLES OF THE NONPROFIT – INCLUDING FUNDRAISING – LEADER...

      8 Chapter 20FIGURE 20.1. EIGHT‐STEP BOARD RECRUITMENT PROCESSFIGURE 20.3. EIGHT STAGES OF BOARD RETENTION

      9 Chapter 21FIGURE 21.1. SIX STEPS FOR SUCCESSFUL VOLUNTEER FUNDRAISER INVOLVEMENT

      10 Chapter 22FIGURE 22.1. PROFILE OF THE ANNUAL FUNDFIGURE 22.2. ANNUAL FUND PROFILE SHAPESFIGURE 22.4. DONOR RETENTION CALCULATION AND EXAMPLE

      11 Chapter 24FIGURE 24.2. PEER‐TO‐PEER FUNDRAISINGFIGURE 24.3. PERCENTAGE OF SOCIAL MEDIA USERS IN GENERAL POPULATION, BY AGE...

      12 Chapter 26FIGURE 26.2. EIGHT MECHANISMS THAT DRIVE CHARITABLE GIVINGFIGURE 26.3. SPIDERPLOT OF MECHANISMS FOR GIVING

      13 Chapter 30FIGURE 30.1. PARTIAL POOLING FINANCIAL MANAGEMENT

      14 Chapter 31FIGURE 31.1. GENERATIONAL COHORTS IN HISTORICAL AND SOCIAL CONTEXT

      15 Chapter 33FIGURE 33.1. INTERSECTION WHERE MAJOR GIFTS OCCURFIGURE 33.2. TRANSACTIONAL TO TRANSFORMATIONAL FUNDRAISINGFIGURE 33.4. THE EIGHT‐STEP MAJOR GIFT MANAGEMENT CYCLE

      16 Chapter 34FIGURE 34.1. A PROCESS FOR PREPARING, FORMULATING, AND MAKING THE INVITATION...

      17 Chapter 35FIGURE 35.1. SAMPLE CAMPAIGN PROGRESS CHART FOR A $10 MILLION CAMPAIGNFIGURE 35.2. PHASES OF A CAMPAIGN

      List of Tables

      1 Chapter 18TABLE 18.1. THE EVOLUTION OF FUNDRAISING AS AN ORGANIZATIONAL FUNCTION IN THE UNI...TABLE 18.2. CHARACTERISTICS OF SUCCESSFUL FUNDRAISERS FROM RESEARCH

      2 Chapter 19TABLE 19.1. MANAGEMENT VERSUS LEADERSHIP ACTIVITIESTABLE 19.5. EFFECTIVENESS OF DIMENSIONS OF POWER FOR FUNDRAISING LEADERS

      3 Chapter 22TABLE 22.3. EXAMPLE ANNUAL FUND GIFT RANGE CHART, $60,000 GOAL

      4 Chapter 24TABLE 24.1. LEVELS OF ORGANIZATIONAL ENGAGEMENT IN CONTENT CREATION

      5 Chapter 26TABLE 26.1. INDIVIDUAL DONOR RESOURCES THAT CAN ENABLE CHARITABLE GIVING

      6 Chapter 29TABLE 29.1. OVERALL GIVING BY HOUSEHOLD'S RACETABLE 29.2. INFORMAL GIVING INCIDENCE BY HOUSEHOLD'S RACE

      7 Chapter 31TABLE 31.2. GIVING RATES AND AVERAGE GIVING AMOUNTS ACROSS FOUR GENERATIONAL COHO...

      8 Chapter 32TABLE 32.1. HIGH NET WORTH HOUSEHOLD CHARITABLE GIVING BY SECTOR (OVERALL MEAN AN...TABLE 32.2. HIGH NET WORTH HOUSEHOLD CHARITABLE GIVING BY SECTOR AND RACE/ETHNICI...TABLE 32.3. HIGH NET WORTH HOUSEHOLD GIVING VEHICLESTABLE 32.4. HIGH NET WORTH HOUSEHOLD MOTIVATIONS FOR GIVINGTABLE 32.5. HIGH NET WORTH HOUSEHOLDS' “DEMOTIVATIONS” FOR GIVING (WHY NOT GIVE?)...

      9 Chapter 33TABLE 33.3. ESSENTIAL SHIFTS FROM TRANSACTIONAL TO TRANSFORMATIONAL RELATIONSHIPS

      10 Chapter 35TABLE 35.4. POTENTIAL GIFT RANGE CHART FOR A $10 MILLION CAMPAIGN

      11 Chapter 37TABLE 37.1. OVERVIEW OF DAF SPONSOR TYPES

      12 Chapter 38TABLE 38.1. FOUNDATION TYPES, FINANCING, AND REQUIREMENTS

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