William Arruda Ditch. Dare. Do! Скачать книгу HOW STRONG IS YOUR BRAND? GLOSSARY KNOW What Makes You, YOU? QUICK QUIZ How Well Do You Know Yourself? 1 BE A BRAND Promote Yourself! Build Your Company Attract Opportunity 2 BE REAL Be YOU! Be Goal Oriented Be Passionate! 3 BE INCOMPARABLE Be Extraordinary Be Memorable Be Loved 4 BE GROUNDED Know and Live Your Values Have a Vision Have a Mission 5 BE RELEVANT Be Open Be Competent Contribute a Unique Ingredient 6 BE COURAGEOUS Be Fearless Fail Frequently Be Opinionated 7 BE DELIBERATE Be Consistent Make Your Mark Remain Relevant 8 BE WHOLE Rise to the Top Chill! Start Blending My KNOW Go-time Grid SHOW Tell It to Sell It! QUICK QUIZ How Do You Show Up? 9 WHO ARE YOU TALKING TO? Inspire Your Team! Brand Within Be Seen 10 WHAT’S YOUR MESSAGE? Be One of a Kind Make Them Care Say Hello to 3D STARS 11 HOW DO YOU SAY IT? Make an Exciting Entrance Keep a Job Journal Align Your STARS 12 HOW DO YOU DOCUMENT IT? Brand Your Resume Brand Your Bio Put Your Best Face Forward 13 HOW DO YOU PACKAGE YOUR MESSAGE? Vocalize Your Identity Have a Signature Color Have a Trademark You™ 14 HOW DO YOU PACKAGE YOUR WORLD? Make It Shout Brand Your Office Brand Your Environment My SHOW Go-time Grid Скачать книгу