Группа авторов

Digital Transformations in the Challenge of Activity and Work


Скачать книгу

devices that dictate each action to the warehouse agent to make a pallet, thus establish what must be done, how it must be done, according to what timeframe and with whom.

      1.3.2. Invisibility vs visibility of the activity

      In an activity that tends to become dematerialized, less tangible and less comprehensible, more distributed between human–machine systems, the individual finds it increasingly difficult to assess what his or her actual contribution to work is. He/she thus intervenes at a given moment or on a particular sequence of the work process, without being able to judge what he/she really brings, his/her added value in the task, or the various impacts of his/her professional conduct: in terms of customer satisfaction, improvement of the work process or efficiency of the actions undertaken.

      This lack of visibility on the activity gives the feeling of a “truncated” action, that is, the professional has difficulty not only in evaluating who he/she serves (is it a customer, a robot, an automated procedure?), but also what he/she is doing the work for and especially what his/her work is used for. This sense of usefulness is one of the fundamental attributes of professional recognition (Dejours 1993). It is based on self-actualization in the social field of valorization: of oneself by oneself, and of oneself by others: that is, by the way I recognize myself in what I do and also in the way others perceive me in conjunction with what I do. Professional identity also asserts itself as the framework of psychological health. Not being able to identify with what we do and to be recognized (by our peers, those in charge) in what we do, weakens our identity (the way we consider, appreciate and value ourselves) and consequently affects our well-being.

      1.3.3. Increase in virtual teams vs isolation of employees

      A third contradiction concerns the increase in virtual teams/collaborations, which can paradoxically be accompanied by the isolation of employees. This also reflects the opposition between “collective work” and “a work collective” (or teamwork) (Caroly and Clot 2004).

      Collaborative work platforms and corporate digital social networks are thus being deployed, which ultimately aim more at prescribing collaborations between employees than at supporting existing cooperations. Without this bias, the company seeks to optimize collective intelligence, transversality and decompartmentalization between departments and teams, which are the new spearheads of matrix and agile organizations (Barville et al. 2018; see Chapter 2 in this book).

      The aim of these systems is to order or even impose special forms of cooperation between employees in order to increase exchanges and collaborative work remotely (Crouzat and Bobillier Chaumon 2017; see Chapter 14 in this book). However, by seeking to organize collective work – at the expense of collective work – these technical environments create artificial collectives (Crapeau 2001) composed of individuals opportunely linked according to the needs of the organization and projects. However, this does not in any way promote the feeling of belonging to a professional community, to a work collective, or teamwork.

      It should be remembered that this working group is the indispensable framework for regulating work constraints. The collective refers to a community of actions and thoughts, essential in the relationship between the individual and the work situation (Lhuilier 2006). It creates a sense of belonging and identification with a professional community. The role of the collective is therefore essential, because it is both a resource and a support (psychological, cognitive, social, professional) for individual action and a “social shock absorber” for organizational pressures. The absence or decline of these groups is partly responsible for the suffering of employees who are then unable to manage the various risks of the activity and to cope with the demands of the organization.

      This distressing loneliness can appear when the organization “corrupts” the use of certain technological artifacts by putting employees in competition with each other, which can be harmful to existing collectives. “Surviving together” then gives way to “every man for himself”. Indeed, as we have seen previously, certain tools seek to trace the activity and to report on the task performed using various numerical indicators. However, these indicators (often partial because they are based on the performance performed) prove to be inappropriate and insufficient to testify to the specificities and requirements of the real activity: namely, all the trials, errors, bewilderment, etc. necessary to complete the work. Management will, however, use these data to encourage emulation between employees. However, these individualized evaluations push individuals to judge, compare, confront and finally come head to head with each other between competitors (and no longer colleagues) at the risk of jeopardizing the relationships of mutual aid and trust, which are necessary for social cohesion in the activity. The other is then seen as an adversary that I must protect myself from and keep at a distance. This competition with others can also be doubled with competition with oneself when the individual seeks to maintain a level of excellence in the activity (de Gaulejeac and Hanique 2018), which in the end turns out to be very deleterious, even deadly.

      1.3.4. Nomadism vs a sedentary lifestyle at work