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Digital Transformations in the Challenge of Activity and Work


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system (Bonneau and Enel 2018). The different roles and work contexts then interpenetrate each other and this can create conflict (Marks and MacDermid 1996). Concretely, the individual may be psychologically and/or behaviorally engaged in one area/situation, but physically and temporally present in another area. Being able to carry out an activity in an inappropriate and potentially disruptive environment requires increased attention and focus (Popma 2013).

      While nomadism is one of the characteristics of modern work, which technology has undoubtedly contributed to and has accentuated and accelerated it, sedentary life is paradoxically another facet of these digitized situations.

      Indeed, there are still a number of economic sectors in which employees remain glued to their computers to carry out almost all the tasks inherent in their professional activity: from mediated interactions between colleagues (remote offices, being away from the workplace) to remote meetings, from information management (research, archiving) to training (e-learning) and even for moments of relaxation and social breaks (surfing on the web and social networks) (Debrosses 2019). It should be noted that this sedentary lifestyle has a major health cost since, according to epidemiological studies, it causes various major organic and physical disorders and causes mortality greater than that caused by cigarette consumption (Wen and Wu 2012). A study by the American Cancer Society indicated that the mortality rate of a person sitting more than six hours a day is 20% higher than that of a person sitting only three hours a day (Patel et al. 2010).

      1.3.5. Detachment from activity vs proximity of work

      A final contradiction is the tension between distancing ourselves from work, on the one hand, and being very/too close or even experiencing a lack of privacy, on the other hand.

      In this activity mediated by technologies, the reference points are no longer sensory (linked to noise, to a characteristic smell in the activity), and no longer rest on interactional and/or physical/haptic material bases (such as irregularity spotted in a work process, a distrustful attitude identified during customer negotiations). These indicators are now signified by matrices, which the professional must interpret to give them a meaning, a value (Baril 1999). He/she thus loses the intimate knowledge of the product of the activity: its specificities, its properties, its reactions, etc. Consequently, this loss of meaning – through media detachment – is accompanied by a loss of meaning (Baudin 2017), that is, one no longer recognizes oneself in the product/service being made.

      Another consequence of this remoteness concerns the maintenance of competence and of the professional gesture which, when they are no longer maintained, withers, weakens and deteriorates. There is thus a risk of losing the acuity of analysis (based on information taken from the field), the dexterity and assurance of conduct, and the skill and finesse of movement. Beyond the decline of the gesture, the confidence itself in the gesture can also be dulled. This refers to Bendura’s (2007) sense of personal efficacy (SPE), which is reflected in the fact that one no longer feels capable and confident to be able to ensure the required professional conduct. We can give the example of those surgeons who, by dint of using mechanized extensions (interfaces and robotic arms), no longer have the same knowledge of the body and the patient’s reactions (through sensory and physical cues) and no longer develop the same motor skills that require the manipulation of the scalpel (Wannenmacher 2019). It is other skills and abilities (perceptive, motor, collective) that are mobilized to use alongside the technological system (Seppänen et al. 2017).

      Emerging technologies, by promising new and almost infinite computational capacities, reasoning possibilities and modes of action, induce an all-powerful imagination: they are then perceived or presented as omnipotent, because they are omniscient (reasoning power of AI) and omnipresent (supervision of activities by smart data and connected objects). They formulate an almost superhuman injunction to be able to control them. And the individual, a mere mortal, can only be, at best, the discreet substitute or the passive auxiliary of these systems, and at worst, they’ll be totally eradicated from the socio-technical equation that is unfolding.

      What is also particular with these emerging technologies is to consider the omnipotence of these tools as determining and structuring the organization’s project: factory/hospital of the future, collaborative work platform, smart home, teleworking, collective intelligence, organizational agility, work tuberization, etc. We are in what could be called a “technological absolutism” or an essentialist vision of technology: first and foremost, one considers what it “is” and “must do”, instead of what it is capable of “doing” or “undoing”, “bringing or removing”, that is, its value, the meaning it takes on in the activity. It is the only one that holds the truth, the knowledge, the expertise about the work. Seen as performative systems, these tools are the Alpha and Omega of organizational efficiency and individual and collective innovation.

      However, despite the innovations and sophistication that characterize these technologies, it should be remembered that the vast majority of these devices remain disconnected from the socio-professional realities that employees experience. They are more oriented towards the search for technological performance, profitability and socio-economic efficiency, which disqualify from the outset any subjective commitment and deny any human initiative that could be detrimental to the organizational project. For companies, these human practices thwart their action plans and/or threaten the quality standards promoted by technological environments. In this system of activity-mediated human–machine, it is the individual who is the variable of adjustment and it is up to him/her to find an acceptable compromise of functioning, with the rules of action imposed by the device. Moreover, as we have also seen, the deployment of such environments is also accompanied by tensions and contradictions in the very way of living and acting with these tools, of building our practice and developing our profession.

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